Variety is out with a major article about the new CBS anchor and the changes being made by the Network, especially in their 3rd place prime time newscast.
It points out one change the new producer made that, frankly, mirrors a criticism I had for a year under the previous Executive Producer:
The CBS broadcast “gets out of the heds before anyone else,” says Zirinsky, watching the behind-the-scenes action from a busy control room. It seems like a small thing, but it’s big for Zirinsky, who points a visitor’s gaze at screens showing that, at least on this night, viewers can see O’Donnell at the desk delivering her first story while NBC and ABC are still in the midst of their openings. Before O’Donnell’s arrival at “CBS Evening News,” the intro consisted of a montage of clips, with someone else’s voice talking over them, that lasted 90 seconds — an eternity in the high-pressure world of a newscast that is, without commercial breaks, just 20 or so minutes long.
No comments:
Post a Comment