Jun 25, 2020

Is This The New Hyundai (Made in Montgomery) Sonata


The website www.autoevolution.com reported yesterday about the Montgomery-assembled Sonata: 

"Hyundai itself has put a lot of effort into getting the Sonata design right. The car is based on the Le Fil Rogue four-door coupe that was first presented at the 2018 Geneva Motor Show and is the first model that uses Hyundai’s new design language called Sensuous Sportiness.

And of course, it also comes with a series of design innovations, including what Hyundai calls “Hidden Lighting Lamps,” which “appear to be chrome when switched off and become dramatically lit when turned on,” as the carmaker itself explains."
 Hyundai talked about the significance of the newly  designed Sonata a year ago in the state promotional site "Made in Alabama":


“Sonata is our signature product,” said Mike O’Brien, vice president, product, corporate and digital planning for Hyundai Motor America. “Having been one of our first and most successful nameplates, Sonata is our legacy, and it needs to be special and memorable in all attributes. 
"Sonata signifies our vision for future Hyundai designs, great active safety systems and cutting-edge technology that is effortless.”








All of that...happening in Montgomery.

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