Mar 11, 2012

The Cost of Stuff

     Can someone explain how there can be such a wide variance in price for the exact same item?
     Take this for example....a 4GB jump drive by Lexar. The photo is from a Montgomery retailer who must think people are stupid. $29.99 for a 4GB jump drive? Plus 10% sales tax! $33!



     Prices online for the same drive range from $5.49 to $15...and you can find an 8GB jump drive...twice the capacity...by other manufacturers in lots of local retailers for as low as $9.00 (Big lots sale today).
     I understand why prices online can be lower...no rent to pay, no power bill for a store...but I've never owned a retail store, and perhaps I'm missing something here. Why would they even bother carrying it at such an inflated price...for the few idiots who just don't know how high the price is? But what about shoppers like myself, who wonder what else is for sale at hyper-inflated priced there?

[UPDATE: Mike McClain on Facebook tells me about a GREAT deal on a huge flash drive: 128GB for $128. And that's with FREE shipping. Mike, by the way, learned just about everything he knows during his internship at WERC radio a few years (decades) ago when I was News Director there. At least that's what I tell anyone foolish enough to listen. I understand he's over in Atlanta now, something about FOX TV and President.] 

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