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May 18, 2015

MMMM # 493 ---Advertising and merchandising


     I always think companies spend a great deal of time researching possible products before launching them. Then, there's this product on a discounted end-cap at a Montgomery drugstore.



     Yes, Crest launched a chocolate flavored toothpaste. And despite the fact that it is on the discount counter marked down to #144, the company is apparently still making and trying to sell it.
     Isn't that like...like....hell, like something that should have been killed on the marketing conference room table?
    Hey kids! Use this toothpaste and you can increase your cavities at the same time as you brush! Or at least get a flavor for the product that will.

I also thought advertising agencies has editors, but this rubber band like product to hold your trash bag in place promises...

                                      you'll use less bags!


No,  Advertising people, it is FEWER bags, not less.

And I had to wonder about the drug store employee who placed Jesus next to Marilyn Monroe in the magazine display. 

At least they're not looking at each other.



[The Monday Morning Media Memo is a regular feature of www.TimLennox.com]

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